Meet LEADIE:
The Lead Generation Strategist bot (Custom GPT) who helps you build hype, build your email list, and nurture your audience closer to a sale even when you’re not “on” – all in just 10 minutes.
BUILT BY 
You don’t need more content. You need a lead generation system that works when you’re not “on.”
LEADIE helps established business owners stop relying on manual marketing and build a lead generation system that actually creates momentum.
Not “download my PDF.”
Think challenges, quizzes, workshops, tools, and strategic entry points that turn attention into owned leads.
In 10 minutes, you’ll know:
- Who you’re actually talking to
- What kind of lead magnet fits your business stage
Exactly how to turn attention into leads → nurture → sales
You’re good at marketing. You’re just stuck being the system.
If this feels familiar, you’re in the right place:
You post → wait → DM → sell → repeat
Launches work… but only when you’re actively pushing
Your content is strong, but it doesn’t capture or compound
Sales dip the moment you focus on delivery or take a break
You don’t have a motivation problem. You have a leverage problem because right now, you are the engine.
What LEADIE Actually Creates For You (The Good Stuff)
Forget everything you thought you knew about “lead magnets.” LEADIE opens up a whole new playbook.
Here’s what happens in your 10-minute AI-powered strategy session:
- LEADIE helps you get crystal clear on your audience so you’re not creating something generic. You’ll walk away with a mini audience strategy you can use for everything.
- LEADIE generates 3+ (no limits) creative lead generation ideas specifically for YOUR business AND YOUR audience.
- LEADIE explains the psychology behind each tactic and how it naturally guides people from curious → engaged → ready to buy.
- LEADIE maps out your promotion strategy so you can create buzz and grow your email list fast
- LEADIE gives you quick wins for THIS WEEK plus a 30-day action plan so you’re building your list consistently (not just in random bursts).
I Built LEADIE Because I'm Tired of Watching Business Owners Waste Money
Heyoo I’m Caroline, founder of Big Thinker Lab and a recovering agency strategist with years of experience running $10k+/day ad campaigns and building customer journeys for brands.
I’ve seen what works. I’ve seen what’s a waste of money. And I’ve watched too many smart, scrappy business owners skip the fundamentals (like building an email list) because nobody explained why it matters (and then end up spending way too much with old Zuckie on Meta Ads).
LEADIE is built on the same frameworks I teach inside Big Thinker Lab: the buyer psychology, customer journey strategy, and lead generation tactics that actually move the needle.
You just need 10 minutes and a willingness to take action.
